citi: live well at citi video
brief
Live Well at Citi, which is Citi’s Health Benefits, reached out to us as part of their Mental Health awareness month. They wanted to illustrate a technique known as 5-4-3-2-1 breathing. Which is an exercise one can do when you feel overwhelmed or stressed.
approach
Solari Creative loved this opportunity to help people figure out how to manage stress. Mental health is so important, and we wanted to make sure we got this right. By using a simple 3d character, we wanted to make the audience at first feel the stress, then once the technique started we brought the camera back out and we created a relax feeling.
services provided
+ concept
+ 3d animation
+ motion graphics
+ editing
